How to dress a tech oligarch: The Social Reckoning’s costume designer on Zuckerberg’s style evolution

Costume designer Susan Lyall details the style evolution of Mark Zuckerberg for the upcoming film "The Social Reckoning," a follow-up to 2010's "The Social Network." While the earlier film portrayed Zuckerberg in rebellious hoodies and T-shirts, the new movie, set between 2019 and 2021, reflects a 'post-hoodie' era. Lyall, who collaborated with actor Jeremy Strong, focused on a more formal yet equally distinctive wardrobe for the Meta CEO, incorporating items like luxury sweaters and specific Nike models. This shift in attire, described as 'peak robot,' symbolizes Zuckerberg's transition from an anti-establishment figure to one of chilling composure, utilizing suits and interchangeable long-sleeved shirts to project a reserved, almost emotionless image, even as internal tensions are implied.
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